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  • Writer's pictureAimee Bercovici

Hometalk, Inc. Trends Report - January 2024

As we step into the crisp canvas of January, with Valentine's Day on the horizon, the DIY blogging world is full of colorful creativity. Let's dive into what trends are making big impressions this month!


Trending on the Hometalk Family of Sites


Hometalk Hits


DIY Cleaners

January is the best time to get your house sparkling again! Give your readers the keys to a clean home with the magic of DIY cleaners. Share your own recipes, experiences, and hacks in crafting effective and eco-friendly cleaning solutions. Need a jumpstart? Check out this great DIY Bathroom Cleaner post by Jillee on Hometalk.


How to Raise Your Home's Value

Empower your audience with tips to elevate both their living space and its market value. Share your insights into clever and budget-friendly DIY ideas that add value to homes. Draw inspiration from this list of 10 DIY Ideas to Raise Your Home's Value.



Foodtalk Faves


Healthier Treats for 2024

With the new year in full swing, it’s a great time to create and share recipes for treats that are both nutritious and delicious, helping your readers kick off the year on a wholesome note. Dive into this Healthy Snickers Smoothie by Happy Honey Kitchen for inspiration.


Heart Shaped Desserts

Valentine’s Day is not far away so now is the perfect time to share all of the love themed recipes that you’ve been keeping for a rainy day! Why don’t you show off your creativity in making heart-shaped desserts? Share your favorite cookies, decorating tips, and the love that goes into each dessert! Capture the essence of affection with these Valentine's Day Heart Cookies by Natalie from The Kollee Kitchen.


Upstyle Stars


Simple But Unexpected Fashion Hacks

Unearth your readers' inner fashionista by introducing them to simple yet unexpected fashion hacks. Share your unique styling tips, showcasing how to breathe new life into wardrobe staples. Need a muse? Check out this Unexpected Fashion Hack tutorial by Christie Moeller on Upstyle.


DIY Fashion Incorporating Hearts

Get into the spirit of Valentine’s Day and share DIY fashion incorporating hearts! Whether it's subtle embellishments or bold statements, guide your readers in creating fashion pieces that celebrate love! Draw inspiration from these adorable DIY Heart Elbow Patches by Maria.



Wows from the Web

We’re bringing inspiration from all corners of the web. Here’s what we’re seeing trending online.


Perfect for Hometalk


Dollar Tree Valentine’s Day Decor

Our Hometalkers are always looking for new Valentine’s Day decor ideas. We loved this Dollar Tree DIY LOVE vase!  Share your take on this delightful transformation, providing a unique perspective on turning Dollar Tree items into some fun Valentine’s Day decor! 

Scrap Fabric DIYs

Ignite your reader’s creativity with DIY projects using scrap fabrics. Inspire them to transform remnants into beautiful and purposeful creations. Take a look at this amazing Vintage Quilt Basket. The possibilities are endless!





Perfect for Foodtalk


Valentine's Day Ravioli

Delight your readers with a culinary adventure crafting Valentine's Day-themed ravioli. Showcase your skills in combining taste and aesthetics, turning a simple dish into a declaration of love. Unearth inspiration from this cute Valentine's Day Ravioli Idea.


Unlikely Food Pairings

Challenge the taste buds of your audience with unexpected yet delightful food pairings. Spark conversations and recipe exchanges by exploring two delicious ideas put together. Dive into the world of culinary combinations with this Quesadilla Burger recipe


Perfect for Upstyle


Heart-Shaped Hairdos

We’ve noticed across the web that readers are loving Valentine’s Day themed hairdos. Share your favorite heart-shaped hairdos that exude romance! Start with this enchanting Heart-Shaped Hair Tutorial for inspiration.


Romantic Bow Nails

Bows are trending in the fashion world so why not elevate your community's nail game with sophisticated bow-shaped nail art? Provide step-by-step guides and inspire creativity in achieving the perfect romantic manicure. Learn from this minimalistic pink bow nails tutorial. 


Materials Worth Mentioning


Here's a quick list of items and materials our audience is loving when it comes to DIY projects & recipes. Challenge yourself to create something new using one of the materials listed below.


  • Bows

  • Scrap fabric

  • Dawn dish soap


Dive into these trends, create engaging content, and keep your readers hooked throughout the month. Happy creating!

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