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  • Writer's pictureChristina Barron

Hometalk, Inc. Trends Report - October 2023

The stores may show pumpkins on the shelves, but jingle bells are already ringing through our hearts. Creators are ready to put away their Halloween decor and jump straight into Christmas. Make sure your holiday content is ready to go before it’s too late.


Trending on the Hometalk Family of Sites


Here are the trends we are seeing across the Hometalk family of sites that our readers are loving recently!


Hometalk Hits

Christmas is Coming Early

It might only be fall, but Christmas is already on everyone's minds. The DIY community is abuzz with creative Christmas decor ideas from unique wreaths to handmade ornaments like this pet keepsake ornament from Gail at Purple Hues and Me. Get ahead of the holiday season and start sharing your Christmas decor inspirations early.


Host Hacks For Cleaning


With the holidays fast approaching many content creators are getting ready to host the family. Lately, we've noticed a surge in interest for clever cleaning hacks and sustainable cleaning solutions. Content creators are sharing inventive ways to keep homes sparkling without harming the environment. In this post, Caley Vitella shares how to deep clean your sink using only lemon and baking soda. Whether it's DIY cleaning products, organization tips, or time-saving cleaning routines, there's a wealth of content to create in the cleaning niche.


Foodtalk Faves

Game Day Dips


Football Sundays are in full swing and foodie enthusiasts are on the hunt for the perfect game day dip recipes. Think beyond the traditional guacamole and salsa – unique, mouthwatering dip ideas are stealing the spotlight. This cottage chesse dip from The Darling Apron is popular with readers and can be used as a dip or spread. Now is a great time to share your take on popular dips like nacho or buffalo chicken, or even dessert dips for a sweet twist on the game day tradition. These crowd-pleasing recipes will keep your audience engaged and hungry for more.


Scarily Scrumptious

As Halloween approaches, spooky treats are making a grand entrance. Creepy cupcakes, eerie cookies, and haunted cocktails are all the rage. Think black and orange, ghostly shapes, and eerie, foggy presentation. Halloween-themed treats are a fantastic opportunity to showcase your creativity and embrace the holiday spirit with your audience.


Upstyle Stars


Halloween Looks

Halloween wouldn't be complete without jaw-dropping makeup looks, stunning DIY costumes, and spooky nails. Share your favorite costume ideas, sewing tips, and makeup tricks to help your audience transform into their spooky alter egos.

Here is a popular Halloween inspired hairstyle that's hot on Upstyle right now. As for costumes, you can create iconic looks with items you already have. For example, if you're going as Barbie reach for your pink dress and throw on some eye-catching accessories. Velma from Scooby Doo is an easy last minute costume idea you just ned a red skirt, orange turtleneck and some glasses. Jinkies! Whatever you create from your closet, remember to share it with us on Upstyle.


Vintage Vibes Return


In the realm of fashion, the '90s are back in full force. Vintage styles like baggy jeans, crop tops, and oversized flannels are making a triumphant return. Dive into this nostalgic trend by showcasing '90s-inspired outfit ideas and DIY fashion projects. Here is a post with several nostalgic '90s outfit ideas like sweater vests, pleated skirts, and even the grunge look. Help your audience embrace the retro vibe and explore the iconic fashion statements of this iconic era.


Wows from the Web


We’re bringing inspiration from all corners of the web. Here’s what we’re seeing trending online.


Perfect for Hometalk

Carving With Creativity

As fall rolls in, it's time to take pumpkin carving to a whole new level. The DIY community is buzzing with unique pumpkin carving techniques and hacks. Carving pumpkins doesn't have to be mess, this TikTok shows genius hacks to help with every part of the process. Now is the perfect time to share your ideas as many people are searching for tips going into October. From intricate stencils to Dremel tool wizardry, there's a world of creativity waiting to be explored.

No more red and green?

Move over bold and bright, this Christmas, it's all about the charm of neutral color palettes. DIYers are embracing the elegance of soft whites, muted golds, and rustic browns for their holiday decor. Showcase your minimalist holiday creations, from serene tablescapes to Scandinavian-inspired wreaths, and help your audience bring a touch of sophistication to their festive season.


Perfect for Foodtalk

Personal Tiny Pies


Tiny pies are making a big impression in the food scene just in time to be served at Thanksgiving. These are great for families looking for more dessert options that don't require communal serving utensils. These miniature delights offer the ideal balance of individual portions and indulgence, making them an excellent choice for gatherings. Plus, tiny pies provide endless opportunities for creativity, allowing bakers to explore various flavors and presentations. Delight your audience with your tiny pie recipes, from bite-sized fruit pies to savory pastry pockets, and watch your creations become the star of their gatherings.


Sweet and Savory Delight


Bacon enthusiasts, unite! Maple bacon has emerged as a mouthwatering trend in the culinary world. The perfect blend of sweet and savory, it's a delightful addition to breakfast spreads, salads, and even desserts. Share your favorite maple sugar bacon recipes and tips for achieving that irresistible caramelized perfection, and you'll have your food-loving followers craving your content.


Perfect for Upstyle

Scarf Magic Unveiled


Fashion and functionality meet in the world of scarf hacks. Content creators are finding new ways to style scarves beyond the traditional drape. From transforming them into tops and beach cover-ups to using them as statement belts, scarves have become a versatile fashion accessory. Right now one of the biggest trends is this rose choker that DIYers are creating with scarves of different fabrics and patterns. Share your scarf hacks that elevate any outfit and help your audience unlock the full potential of their scarf collection.


Fashion's New Secret From Your Pantry


Ziplock bags are no longer confined to the kitchen. Fashion-forward DIYers are repurposing these everyday items in surprising ways. From organizing accessories to stuffing purses to keep shape and even crafting DIY raincoats, ziplock bags are the unsung heroes of fashion hacks. Unveil your innovative ziplock bag fashion hacks that will simplify life and style for your audience.


Materials Worth Mentioning


Here's a quick list of items and materials our audience is loving when it comes to DIY projects, recipes, and new looks. Challenge yourself to create something new using one of the materials listed below.

  • Dish Sponge (clean and unused)

  • Apples

  • Rope

  • Pretzel


Do you have a favorite trend? Let us know in the comments below!

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